User research
Uncover real user needs with clear, actionable insights.
Josue Somarribas
UX ENGINEER × CRO DEVELOPER
Research, interface design, front-end implementation and experimentation—from signal to measurable outcome.
If we reduce friction in the pricing section, more users will complete the upgrade.
const test = { variant: 'B', change: 'clarity'};deploy(test);Uncover real user needs with clear, actionable insights.
Turn signals into hypotheses, test quickly and learn what matters.
Build accessible, performant interfaces ready to ship and scale.
Instrument clean events, validate releases and protect the learning.
Different problems. Different roles. The same obsession with clarity.
A distinctive artist website for opera and bolero tenor Andrés Rodríguez, based in Barcelona.

A digital presence for a Costa Rican construction company—from planning and design to finished spaces.

A digital home for Costa Rica's startup and pitch community.

Products & experiments
Independent tools built to test ideas, behavior and clarity.A live tool for testing whether a value proposition is understood in five seconds.

A browser-based experiment exploring how typography changes perception and trust.

How I bridge design decisions and production constraints.
Heatmap shows low engagement on primary CTA above the fold.
Hypothesis: Clarifying the CTA label will increase clicks.
Decision: Test clearer, benefit-led CTA copy.
Accessible component variants for A/B test. WCAG AA · Keyboard focus visible.
Track event and ship behind experiment flag. Analytics event in place before ship.
Analyze behavior by variant and segment. Decide what to keep, iterate or drop.
Josue bridges design decisions andRead 14 recommendations
production constraints exceptionally well.Product collaborator · Enterprise project
Send me the messy version. No pitch deck required.
Based in Spain · CET · English + Spanish